Private Label Solutions
At BORG Automotive Newman, we help you take your brand further. As one of Europe’s most experienced suppliers of private label automotive parts, we provide the flexibility, quality, and logistics needed to build a strong and competitive range - under your own brand.
Whether you’re an established manufacturer, a national distributor, or an ambitious aftermarket brand, our tailored private label solutions are designed to support your strategy and simplify your operations.
Our private label setup is built on agility and partnership. Choose the delivery method that fits your model - fast 2-3 week delivery from Europe or optimised container shipments (20 weeks). With both fast runners and long-tail references available, we help you manage your range efficiently and reduce complexity.
To ensure our standards remain high at all times we have comprehensive quality control at key stages in the production process. With a highly trained workforce, we also create customer-specific PPAPs upon request. As a leading supplier to the European aftermarket for brake discs, brake drums, calipers and pads we only have one intention: to support our customers’ businesses as much as possible - even when it comes to type approvals.
This means that all brake discs, drums, pads and calipers for cars introduced from 2010 on will be tested and approved according to ECE R90. This approach leaves no room for discussions or doubt about the scope of the regulation, or what part numbers are approved etc.
We understand that packaging is more than protection - it’s a reflection of your brand identity. That’s why our private label concept includes packaging customisation. From box design and product labelling to laser marking and reference numbers.
Whether you need unified visual consistency or unique identifiers for multiple markets, we provide a professional and flexible packaging solution that enhances shelf appeal and supports your market presence.