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BORG Automotive Newman Adds Over 1074 New References in First Half of 2025

In the first half of 2025, BORG Automotive Newman has expanded its product range with 1074 new part references. This includes 386 references for alternative fuel vehicles – a rapidly growing segment for both distributors and workshops across Europe.

Looking Ahead: Supporting the Evolving Car Park

To meet the growing needs of the electric vehicle segment, BORG Automotive Newman will continue to expand its electric vehicle product portfolio. The current brake range already provides over 90% coverage of the European electric vehicle car park for key components such as brake pads and discs. When including hybrid and plug-in hybrid applications, the coverage is even more extensive. Looking forward, product development will focus on additional critical categories such as suspension and steering, where demand is expected to rise significantly. BORG Automotive Newman's brake parts are available under its trusted brands, NK and Eurobrake.

Suspension Range Strengthened with Air Suspension

BORG Automotive Newman has added over 100 new references in the suspension category in the first half of 2025, reflecting a clear strategic focus on expanding this high-demand group. Notably, the range now includes air springs – a new addition – with a strong emphasis on premium applications such as Mercedes-Benz GLE, GL, GLS, and ML-series vehicles. The newly launched addition includes a high number of references for Mercedes-Benz but also other heavy and high-end vehicles where demand for quality suspension solutions is high. 

Continued Expansion of Starters and Alternators

The NK-branded range of starters and alternators has seen a remarkable development, with more than 400 new part numbers added since December. This brings the total market coverage of the range to over 80% of the European car park, positioning NK as a highly competitive alternative to established brands in this category. BORG Automotive Newman launched their NK starter and alternator range in 2023 without core and today it contains more than 1.000 references. 

Borg Automotive Newman A/S

Juelstrupparken 15, 9530 Støvring, Denmark

Tel: 96 31 76 00

 

BORG Automotive GmbH

Eichrodter Weg 57, 99817 Eisenach, Germany

Tel: +49 3691-257 0

 

Borg Automotive SAS

Zi D´Angean - BP 29, Chaumont-En-Vexin 60240, France

Tel: +33(0)3 44 49 47 16